The webkinz site represents themselves to their audience by showing a lot of color, fun and excitement. When looking at the homepage to the website it is bright, and attractive for young children. It makes me want to start playing games and have fun. The homepage changes frequently. Today it has some hamsters that are a new toy for children. They look really cute and fun, makes me want to start shopping. It looks like a bunch of hamsters at a carnival or fair. Some have hard hats on and look like they could be hard at work.
The site represents themselves to their cohorts by having fun. The webkinz world is about attracting children to the site. The site allows children to put the webkinz they purchase on their own world and take care of them and play with them. The children on this site can admit their webkinz to the veternarian, feed them, dress them, get accessories for their pets and so much more. There are many games, coloring and now hamsters that are in the webkinz rooms. Parents are even attracted to this site, they can monitor their childs use and whats going on in the site. Children can also hang out with friends that have webkinz sites.
Visitors who may randomly at the webkinz site will see a representation of fun but also of marketing. Webkinz world is a great site that can give good, clean entertainment to children but it also is a very good site to sell more webkinz to the children who visit the site. It's very accessible to see every webkinz ever made on this site and how to locate where to purchase them. there is a different webkinz chosen every month for the webkinz of the month. The site represents so much bright, fun colors with a lot of fun entertainment and marketing.
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